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Five Secrets

Gain Extraordinary Strategies, Techniques, and Ideas for Improving or Rebuilding Your Website for Maximum Results.

1.Strategic Research - Focus on Customers
Initiate online market research that ensures you are on target with your customer’s needs and desires.

2.Usability - Making the Complex Simple
Realize greater returns by putting your site to the test—uncover how users really use your Website with hot tips on user testing.

3.Development - Intuitive Design & Practical Technology
Develop both a well-designed and well-built Website that grabs the attention of your user and easily engages them in your site objectives.

4.Internet Marketing - Driving Qualified Traffic
Attract targeted customers with search engines, Email, co-marketing, affiliate programs, offline promotions, PR and other Internet marketing programs.

5.Conversions - Turning Websites into Profit Centers
Move your site from average to phenomenal results using stats, effective e-commerce, and powerful content to increase conversions and sales.

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Who Should Attend:
Marketing Directors; Business Owners; IT and IS Managers; Marketing Managers; Webmasters; Multimedia Professionals; Consumer Marketers; Graphic Design and Creative Professionals; Current and New Website Owners.Register Today. Limited Seating
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Is Your Web Site User Friendly?

If visitors do not understand how to use your Web site, they can't become customers. Increase your conversion rates and sales with an intuitive Web site that is easy to use and gets results. Find out more about our cost-effective Web site review and Web site user testing services that result in improved sites with increased returns.

According to David Schatsky, Senior Vice President of Research at Jupiter Research, "Despite the high priority of improving site usability, the basics of Web site operations - having error free pages, consumer-friendly messaging and navigation that makes sense - require putting yourself in the visitor's shoes, a tact only indirectly served by traditional quality assurance."

The report counsels site operators to adopt a raft of visitor-centric site management tactics and technologies to ensure the highest possible site integrity.

—Jupiter Research
December 2003